If you have already made your decision to enter the market in Switzerland – and perhaps in Germany and Austria too – we can help you finalise your strategy and put it into action.
Channel acquisition support
We have significant experience in channel acquisition, gathered in the EMEA region during the last two decades.
Being successful takes much more than just signing up companies to distribute or represent your products. A successful channel strategy is built on a thorough understanding on what your business partners need for their success with their own customers.
Our value add in practical terms, just to name a few examples:
- finding the best business partner candidates for you
- helping you in preparing your contractual arrangement with the selected business partners
- arranging the training of the sales and sales support teams within your channels
- establishing a process to keep the business partners motivated to sell your solutions
Having a local support person helping you in the preparation and execution of negotiations is an excellent asset. Not only because we have substantial experience in negotiating major business deals on local, regional and global level – but also because we understand the local culture and way of doing business.
Business planning support
Turning strategies into practical plans for execution can be hard, when made from a distance – from another country or even continent. Outsourcing your business planning is not likely to work – however, we can help you by being your sparring partner and by assisting you in preparing a plan that has the required elements for success.